報(bào)告人: 清華大學(xué) 經(jīng)濟(jì)偉德國(guó)際1946bv官網(wǎng)管理科學(xué)與工程系 林志杰副教授
時(shí)間:2019.11.20(周三) 上午10:30
地點(diǎn):主樓317
報(bào)告內(nèi)容摘要:
The sharing economy has emerged and expanded dramatically in recent years in industries such as transportation, accommodation, and food. While academicians have focused on investigating economic and societal effects of sharing markets, they have neglected the equally important issues regarding the entry decisions, positioning strategies and sales outcomes of providers in the sharing economy. To fill this gap in the literature, we analyze a rich and proprietary dataset provided by a platform that facilitates home-cooked food sharing, and obtain several notable findings. First, providers with an interest towards the sharing activity are more likely to enter the market sooner, while economic disincentive of competition may not defuse entry decisions. Second, providers with an interest towards the sharing activity, compared to those without such an interest, tend to cater widely to common tastes by serving dishes that are also served by other providers (imitation), and create new dishes (innovation). Lastly, both imitation and innovation will increase providers’ sales in the market. These findings enrich the limited sharing economy literature by offering empirical insights on the nature of sharing economy markets.
主講人簡(jiǎn)介:
林志杰博士,清華大學(xué)經(jīng)濟(jì)偉德國(guó)際1946bv官網(wǎng)管理科學(xué)與工程系副教授、中國(guó)信息經(jīng)濟(jì)學(xué)會(huì)理事會(huì)理事、中國(guó)信息經(jīng)濟(jì)學(xué)會(huì)青工委主任、中國(guó)信息經(jīng)濟(jì)學(xué)烏家培獎(jiǎng)獲得者。曾任南京大學(xué)商學(xué)院營(yíng)銷與電子商務(wù)系副教授,入選南京大學(xué)“登峰人才支持計(jì)劃”。他從新加坡國(guó)立大學(xué)獲得信息系統(tǒng)專業(yè)博士學(xué)位。他的研究興趣包括信息系統(tǒng)經(jīng)濟(jì)學(xué)、共享經(jīng)濟(jì)、電子商務(wù)、社交媒體等,研究論文發(fā)表于MIS Quarterly、Information Systems Research、Journal of Management Information Systems、Research Policy等。他獲得了南京大學(xué)商學(xué)院的2015年院長(zhǎng)特別獎(jiǎng)、2017年本科教學(xué)獎(jiǎng),以及中國(guó)信息經(jīng)濟(jì)學(xué)會(huì)所頒發(fā)的中國(guó)信息經(jīng)濟(jì)學(xué)2011-2015青年創(chuàng)新獎(jiǎng)、2016青年創(chuàng)新獎(jiǎng)、2017青年創(chuàng)新獎(jiǎng)、2019優(yōu)秀成果獎(jiǎng)。
?。ǔ修k:管理工程系、科研與學(xué)術(shù)交流中心)